what we're about
We believe what’s inside matters.
We’ve been conditioned to seek fulfillment with things. But when we picture ourselves living the life we dreamed of, our brain isn’t filled with images of floor tile and wall paint -- it’s filled with visions of the moments that define us. Those late-night chats from the roof of our apartment spurred by drinking wine straight from the bottle, the squawks of laughter so loud we have to cover our mouth with the comforter to not wake the neighbors, the dancing in rhythm as we stir spaghetti and belt out the best of Whitney Houston.
And yet, we’re constantly being told these moments aren’t enough. That it matters less how our apartments, our relationships, and our jobs make us feel, and it matters more how they look. We’re being told that our houses should look like the ones in the magazines. That having people over requires 3-course dinners and matching plates and placecards. And so we’re left feeling seriously inferior -- reminded that we’re somehow behind where we thought we would be by now. create space for memories, not things.
But we’re changing that.
We want to make ourselves better, to connect, and to contribute. We seek fulfillment in all areas of our life, transcending our job or a relationship. We believe our home matters not because of the things that hang on our walls, but because of the moments that happen within them.
We’re on a mission to create space for memories, not things.
We exist to help you design a place you’re proud of -- one that reflects your unique style and makes you feel good. And by tagging along, we hope to move you one step closer to being the person you’ve always known you could be, living the life you’ve always pictured in your head.
new year, new vibes
Your home is a reflection of you -- your style, your goals, and your experiences. Above all else, we believe home is the place for you to make your own rules.
Whether hosting a fancy dinner soirée, eating pizza in bed, or using golden hour to direct a photoshoot for your cat, we'll help you create a versatile space where you can live with confidence and authenticity.
SEE MORE.
paging your inner domestic goddess
whether your Wednesday night dinner is half a tub of hummus eaten over the kitchen sink or if your Bon Appetit's biggest fan, we're here to help you push your boundaries in the kitchen.
MORE FOOD PLZ.
half dinner party, half rager
We're social creatures by nature yet having people over feels stressful. We're making it easier to foster connections without the stress (or the dirty dishes).
MORE MEMS.
less Netflix, more life
lacing up our sneakers in the morning for a run, eating non-beige foods, and taking more time to meditate in our favorite little corner are just a few of the good-for-us things we want to do more of at home.
we believe in creating spaces that help us accomplish these goals, and we integrate wellness design in everything we do.
LET'S DO THIS.
decor
cooking
entertaining
wellness
CONTENT
what we're talking about
entertaining
your cheeseboard for one should still look fancy AF.
design
here's what you should do to decorate that one empty wall.
wellness
crystals: does having them make you look cool or gullible?
wellness
4 weird things I tell myself to eat healthy when my mental health is trash.
design
our kitchen was gross: a before & after.
cooking
the only Turkey Day dessert you need to be the Thanksgiving MVP.
the limitless
the empowered
the informed
the evolving
we're consistently being told we can't do it all, that we have to make sacrifices between work, family, home, friendships, a healthy lifestyle, and any of our other interests.
but we aren't one-dimensional beings, and cutting out the things we love only leaves us feeling unfulfilled and yearning for more.
we believe you can chase a million dreams and you shouldn't be told by someone else what you can or can't do. We stand up for the girl who knows her potential is limitless, and we exist to help her uncover it.
the limitless
the empowered
the informed
the evolving
we don't think you need to be sold an interior designer who profits from telling you your design taste is bad.
we believe you know yourself better than anyone, we trust your judgement, and we want to help you take control of your environment.
the limitless
the empowered
the informed
the evolving
We want to know what's going on around us and we value the process of learning how to be a better human, both for our own benefit and the benefit of others.
At our core, we know we don't exist for ourselves. Our work is tied to a more impactful mission and a higher purpose. Our hope is that our existence helps make the world just a little bit better.
the limitless
the empowered
the informed
the evolving
For as long as we can remember, we've been told that our home exists for other people. Look at any ad from the 60s, and you'll see a woman creating a meal for her husband or her family, not because she was hungry all on her own. (#cantrelate)
Call us selfish, but we don't love "domestic" stuff because we want to serve others -- we like it because it's challenging and we were bad at it before we were good at it.
We believe investing in our home helps us achieve our own goals, and we're addicted to the feeling of accomplishment we get from something as small as cooking dinner without a recipe. We are constantly in the pursuit of becoming the person we know we can be, and we love the adventure of getting there.
who we are
Make space for the nights you won't forget.
We're helping people feel proud of the places they've come from and the places they're going, by focusing on the places they're in.
But a home is meant to be shared, and not to be dramatic, but we're nothing without you. Follow along and chat us up as we make space to live, do, and feel better.
fortheindoorsy
hello@fortheindoorsy.com
CONTACT
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